The short answer
Do not ask AI to “write an SEO article” first. Ask it to build a brief: search intent, audience, must-answer questions, examples, internal links, image needs, and update risks.
Start with intent
Classify the query as tutorial, commercial comparison, template, problem solving, or trust/legal. This decision changes the page structure more than keyword density does.
Brief structure
Use sections for direct answer, prerequisites, steps, examples, comparison table, common mistakes, FAQ, image plan, internal links, and metadata notes.
Internal link planning
Every article should point to a hub, a related how-to, and a conversion page when available. Record this in SQLite instead of trying to remember it later.
Content QA
Delete generic paragraphs, verify prices and tool limits, add WebP images, check mobile tables, and make the conclusion useful.

| Brief field | Example | Why it matters |
|---|---|---|
| Primary keyword | ai seo content brief | Maps page target |
| Intent | Tutorial / operations | Controls structure |
| Image plan | Workflow diagram + checklist | Supports visual QA |
| Internal links | /seo/, /office/, related post | Builds topical graph |
Save this workflow: Before publishing, copy the checklist into your own brief, add real screenshots, and link the article to the most relevant Office, Video, or SEO hub.
FAQ
Can AI pick the primary keyword?
It can suggest candidates, but final keyword choice should be checked against search intent and site strategy.
How many internal links are enough?
For a new article, plan at least three. Add more only when they genuinely help the reader.
Should every brief become an article?
No. Some briefs reveal weak intent or no useful angle. Those should be parked, not published.